Facebook Ads vs Google Ads: Which is Better for Your Business Branding?
Google Ads vs Facebook Ads Until recently, many advertisers saw Google Ads and Facebook Ads as competitors. The two companies’ long-standing rivalry, which was frequently dramatized by technology, and media outlets, was interpreted as irrefutable evidence that the two platforms were in direct competition with one another, Businesses of all sizes needed to make a difficult decision about which platform was best for their needs; a false dichotomy that remains confusing and misleading to those…
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How to Respond to Negative Social Media Comments?
How to Respond to Negative Social Media Comments? With nearly 4 billion active users, social media is a powerful tool that brands can use to achieve their business objectives. From customer service to brand awareness, social media, branding can be beneficial in a variety of ways. But it could also go the other way. A negative comment can reach millions of people just as easily as your brand campaign. This negative comment may tarnish your…
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What are the 7 Types of Digital Marketing?
What are the 7 Types of Digital Marketing? Quick Answer: The Different Types of Digital Marketing History/Background of Digital Marketing Advertisers spoon-fed their messages to customers a generation ago through a few media channels: print, billboards, television, and radio. Markets were formed by these advertisers, who defined and reinforced consumer stereotypes. Advertising was essentially a one-way communication with a captive audience in the 1950s. Television advertising has evolved into a viable marketing channel. People…
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